Today I met a very sharp restaurateur who is in Day 3 of his new Italian Restaurant on Belfast’s trendy Lisburn Rd. He buys his coffee from somebody else. We had a great chat about the challenges & pressures of opening a new business and I decided to try him out. The pizza was delicious, [...]
Archive for June, 2007
The Question is more important than the Answer
Posted in Coffee People, Hugh Gilmartin, The CoffeeBoys on June 21, 2007 | 1 Comment »
Do your customers really know what you do?
Posted in Coffee Marketing, Coffee People, Johnnie Richardson, Mcdonalds, The CoffeeBoys, cafe, coffee, profit, selling on June 21, 2007 | 2 Comments »
One of the things I preach endlessly to clients is to make a big issue out of stories. To keep the customer educated on the detail of how you do what you do. The glamour of running any coffee business quickly recedes in our minds as we deal with the relentless daily [...]
“Finally” from me too.
Posted in Coffee Marketing, Coffee People, Hugh Gilmartin, The CoffeeBoys, coffee on June 21, 2007 | 1 Comment »
One of my mantra’s over the years has been the famous 4 rules of referral …. all you ever need to do to keep customers …
1. Turn up on time
2. Do what you say
3. Finish what you start
4. Say please & thank you
1 [...]
Finally…
Posted in Coffee Marketing, Coffee People, Hugh Gilmartin, Johnnie Richardson, The CoffeeBoys, cafe, coffee on June 19, 2007 | 6 Comments »
…our book is going to print!
After what seemed like eternal delays with the binding and final design we have gone to print.
We hope to be in possession of the first copies at the end of next week and would like to thank all of you who have patiently waited and continued to nudge us along.
It [...]
Sometimes it is that simple
Posted in Coffee Marketing, Johnnie Richardson, The CoffeeBoys, cafe, coffee, profit, selling on June 14, 2007 | 1 Comment »
Now that I’m not actually employing anyone or not actually directly managing any coffee business myself I tend to look back and think “am I making it all too simple?” I wonder am I forgetting just how much hassle it is to employ people, to deal with the EHO, to ensure that rotas are [...]
Make it “crystal clear” just like Alan Sugar
Posted in Alan Sugar, Johnnie Richardson, The Apprentice, The CoffeeBoys, cafe, coffee on June 11, 2007 | 1 Comment »
One of the joys of The Apprentice is always the interview show. Suddenly all the egos are cut down to size as Sugar drags in all his Bentley and aston Martin driving mates. Some fascinating facts come out and we all get to sit quietly and squirm and thank the lord that our own lives [...]
The biggest dirty little secret in business
Posted in Coffee People, Hugh Gilmartin, Jack Welch on June 8, 2007 | 2 Comments »
Reading the brilliant Jack Welch tonight on Candor which he calls “The biggest dirty little secret in business” in his bestseller ‘Winning’, I realise just how very important this idea is in the coffee business.
Just focus for a minute on the exact meaning of the word from the Oxford Dictionary ;
1. Frankness or sincerity of [...]
“It’ll never work”
Posted in Coffee Marketing, Johnnie Richardson, The CoffeeBoys, cafe, coffee, selling on June 3, 2007 | 2 Comments »
I remain convinced that one of the key skills you need to set up and create a successful business is ability to be totally immune to criticism. In fact it pretty much applies to every part of life.
I sat with my nine year old daughter yesterday and noticed she was wearing her little gold [...]
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