The number one key to avoiding the “credit crunch”…

Today The Coffee Boys move into the funky new Web 2.0 world – we’re getting down there with the hip media kids and at the moment they’re staring at us in a “freak” fashion but we’re here to stay.
Hugh and I will be producing a lot more of these in the future but hopefully it [...]

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Technorati

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Johnnie, The Buddha… and the consumer who doesn’t know that they don’t know…

I love Malcolm Galdwell, and indeed love this subject of dealing only with the customers perception because it’s the only thing that actually matters. Of course I agree with that … it’s a bit like our constant reminders in the book that ‘Its all about the money’ ,
…
.. however consider this with coffee ;
The [...]

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